prAna, the active lifestyle brand was started in a garage in Carlsbad, California back in 1992. With much to be desired with yoga and climbing gear, Beaver and Pam Theodosakis decided to create their own stylish and sustainably made clothes. They sewed the first pieces themselves, labeled them with tags made from homemade recycled paper, and shipped their orders in fruit boxes from local grocery stores.
The company has grown since 1992, but are still located in Carlsbad. Here are 5 reasons to love prAna:
1.) prAna’s core belief is that companies like theirs should give much more than they take from the world.
2.) Commitment to sustainability, community, and doing right still inspires and pushes us to find innovative ways to do good things in a good way.
3.) They company believes in sustainability in a big way. Their minimalistic headquarters keeps energy usage low, they use renewable energy credits (RECs) to offset the energy they use in the office, stores and all of their employees’ and ambassadors’ homes. Recycling is standard in the office, not only for the usual glass, paper and plastics, but also electronics, cell phones, batteries and more. Composting is also done in house.
4.) They give back. Throughout the year prAna partners with several charities to help make a difference. Sometimes Whether it is cleaning up beaches in SoCal, other times it is sending aid to areas affected by natural disasters. During the holidays, they donate a portion of their proceeds from a select collection of items to Outdoor Outreach. This non-for-profit organization transforms lives by connecting underserved youth with the outdoors—a mission that’s been close to our hearts for a number of years.
5.) Their styles are stylish and comfortable. Their sustainable clothing is for people who live fully, play long, & travel well.
To try prAna ou for yourself, use discount code “FAKF15” at checkout.
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